diff --git a/addons/website_sale/controllers/main.py b/addons/website_sale/controllers/main.py
index bb24395da4ae45e79668982eae6b85f2d441a013..30b7f06b19fdfd70c01f23f72704c46525126489 100644
--- a/addons/website_sale/controllers/main.py
+++ b/addons/website_sale/controllers/main.py
@@ -617,7 +617,7 @@ class website_sale(http.Controller):
         # else:
         acquirer_ids = payment_obj.search(cr, SUPERUSER_ID, [('website_published', '=', True)], context=context)
         values['acquirers'] = list(payment_obj.browse(cr, uid, acquirer_ids, context=context))
-        render_ctx = dict(context, submit_class='btn btn-primary', submit_txt='Pay Now')
+        render_ctx = dict(context, submit_class='btn btn-primary', submit_txt=_('Pay Now'))
         for acquirer in values['acquirers']:
             acquirer.button = payment_obj.render(
                 cr, SUPERUSER_ID, acquirer.id,